You know who you are. The guy at the club that has an index of 5, doesn’t post any scores over 85 although 75% of their scores are over 85, plays to an index of 20+, is always “working through” a swing change, and insists that he needs a forged iron because he likes to “work” the ball and can feel the difference in a cast head, or even the feel of a grain-flow forged head versus a form-forged head versus a traditional forged head. As annoying as this vanity-handicapping, swing-coach obsessed, flat-bill wearing, collar-popping group of golfers is, the golf industry needs them. They are the cash cows of golf consumers. A recently published Acushnet patent application will have these players salivating, and for good reason, the invention sounds great (particularly for such highly skilled golfers). Unfortunately I suspect this may be one of those inventions that is a lot easier to explain on paper than it is to carry out in the factory.... Are you buying the statement “post manufacturing machining causes bad feel?” Not me, but it has the potential of being a pretty unique iron (if they can pull it off). Place your bets, will a co-forged Titleist iron make it to the market in the next 5 years?
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